Privacy Policy

This Privacy Policy explains how Kael Studio collects, uses, and safeguards personal data provided through this website or during the course of a design engagement. We are committed to handling personal information with care and in accordance with the Personal Data Protection Act 2010 (PDPA) of Malaysia.

1. Data Controller

The data controller for personal information collected through this website is:

Kael Studio
7A Lorong Rahim Kajai 14, Taman Tun Dr Ismail, 60000 Kuala Lumpur
Email: [email protected]
Phone: +60 3-7728 5094

2. What We Collect

We may collect the following categories of personal data:

Information you provide directly

• Name and contact details (email address, phone number)
• Messages and enquiry content submitted through the contact form
• Information shared during consultations or project engagements (address, photographs of your space, preferences)

Information collected automatically

• IP address and device type
• Browser type and operating system
• Pages viewed, referral source, and time spent on the site
• Cookie identifiers (see Section 9)

3. How We Use Your Data

We use the personal data we collect for the following purposes:

• To respond to enquiries submitted through the contact form
• To provide interior design services, including site visits, concept development, and renovation oversight
• To send project-related communications and progress updates
• To issue invoices and maintain financial records as required by law
• To improve the performance and usability of our website (using aggregated analytics data)
• To show relevant advertising on third-party platforms, where you have consented to marketing cookies

We do not use your data for automated decision-making or profiling in any way that produces legal or similarly significant effects.

4. Legal Basis for Processing

Under the PDPA and general data protection principles, we process your personal data on the following grounds:

• Consent — where you have submitted a contact form or consented to marketing cookies
• Contractual necessity — where processing is required to perform or prepare a design services agreement
• Legal obligation — where we are required to retain financial or business records
• Legitimate interests — for website analytics and general business correspondence, where these interests are not overridden by your rights

5. Sharing Your Data

We do not sell, rent, or trade personal data to third parties. We may share data in the following limited circumstances:

• Service providers: Contractors and suppliers engaged on your project may receive project-specific information necessary to carry out work (e.g., address for site visits, material specifications)
• Analytics and advertising platforms: Aggregated or cookie-based data may be shared with Google, Meta, or Microsoft where you have consented to analytics or marketing cookies
• Legal requirements: Where required by law, court order, or government authority

Any third parties with whom we share data are required to handle it securely and only for the stated purpose.

6. Data Retention

We retain personal data for as long as necessary to fulfil the purpose for which it was collected:

• Enquiry and contact form data: up to 12 months if no project proceeds
• Active project data: for the duration of the engagement plus 5 years for legal and dispute purposes
• Financial and invoicing records: 7 years as required under Malaysian tax law
• Analytics data: as per the retention terms of each provider (see Cookie Policy)

7. Your Rights

Under the PDPA and applicable data protection principles, you have the right to:

• Access the personal data we hold about you
• Correct inaccurate or incomplete information
• Request deletion of your personal data where there is no lawful reason to retain it
• Withdraw consent for data processing based on consent (this does not affect the lawfulness of processing prior to withdrawal)
• Object to processing based on legitimate interests
• Request portability of data you have provided in a structured digital format

To exercise any of these rights, please contact us at [email protected]. We will respond within 21 days. We may ask you to verify your identity before processing your request.

8. Security

We take reasonable steps to protect personal data from unauthorised access, loss, or disclosure. These include restricted access to client files, use of secure communication channels, and regular review of our data handling practices. However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

9. Cookies

Our website uses cookies to support site functionality, analytics, and where consented, marketing. Full details of the cookies we use, their purpose, and how to manage your preferences are set out in our Cookie Policy.

10. Third-Party Links

Our website may contain links to third-party websites or embedded content (such as Google Maps). We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.

11. Children

Our services are intended for adults and we do not knowingly collect personal data from individuals under 18 years of age. If you believe a minor has submitted personal data to us, please contact us and we will delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page indicates when the current version was published. Material changes will be communicated through a notice on our website. Continued use of our website following any update constitutes acceptance of the revised policy.

13. Contact Us

For any questions, requests, or concerns regarding this Privacy Policy or our data practices, please contact us:

• Email: [email protected]
• Phone: +60 3-7728 5094
• Post: Kael Studio, 7A Lorong Rahim Kajai 14, Taman Tun Dr Ismail, 60000 Kuala Lumpur

Studio hours: Monday – Friday 9:00 am – 6:00 pm, Saturday 10:00 am – 2:00 pm (MYT).